Top 5 Virtual Fitness Programs in Bulgaria Q3 2023

The third quarter of 2023 saw varied performances for the top 5 virtual fitness programs on a unified platform in Bulgaria. Here’s an overview of their weekly downloads, revenue, and active users.

Strava: Run, Bike, Hike experienced a steady increase in weekly revenue, peaking at approximately $1.5K in the first week of September. Weekly downloads remained relatively stable, hovering around the 600-700 range, while weekly active users saw a slight rise from 10.2K to 10.5K throughout the quarter.

STEPN showed significant fluctuations in weekly revenue, with a notable peak of approximately $1.7K in the last week of August. However, weekly downloads were minimal, generally less than 20 per week. Active users remained steady, averaging around 1.2K.

Sweat: Fitness App For Women had a modest performance in terms of revenue, peaking at around $449 in mid-August. Weekly downloads were quite low, with occasional spikes, while active users saw a gradual decline from 184 to 119 over the quarter.

Fitbit: Health & Fitness maintained a consistent revenue stream, reaching up to $339 in early August. Weekly downloads showed a peak of 276 in the first week of August, and active users saw an increase from 1.9K to 2.2K during the same period.

Workout Planner Muscle Booster recorded varied revenue, with a peak of approximately $358 in the first week of September. Downloads saw a rise, especially in late August, reaching up to 109. Active users increased from 345 to 513 over the quarter.

For more detailed insights and data, visit Sensor Tower.